2021-04-08 Ed! Board MinutesEd! Board Meeting
April 8, 2021
Meeting called to order 8:01 a.m
Board Members/Administration in Attendance: Pam Stuller, Matt McCulloch, Jenny Shore, Kali Kelnero,
Cheryl Farrish, Carol Sheldon, Jen Lawson, Olivia Brown -Latham, Deandra _ (Edward Jones).
City of Edmonds Representatives in Attendance: Patrick Doherty, Megan Luttrell
Guests: Blake Fisher (Blake Fisher Architecture), Niles Peacock, Venus Forteza (Maize), Adam Ursa
(Brain Injury Law), Beth Sanger (OMBU Salon & Spa), Kathy Solum (Edmonds Vision Center), Liz
Morgan (Field), Mousa Safouane (Church Key Pub), Piero (Demitri's), Whitney (Work Horse), Sheila
Cloney (Anchor Chic), Mary Kay Sneeringer (Edmonds Bookstore), Vivian Olson (Councilmember and
liaison Executive Development Director).
President's Report: Pam thanked outgoing board members (Mark, Carol, Pam and Jenny) for their work.
She discussed the Walkable Main Roundtable and said that while Ed! can help facilitate these events and
be a conduit to the City, there can be no official opinion issued.
Permits/New Businesses: Kali reported that while there were permits being requested for outdoor space
updates, there were no new business permits issued by the City. Matt also reported no new businesses
had opened.
City Update: Patrick reported that there were 1332 respondents to the City's Walkable Main Street
survey and they had received comments from businesses and from the latest Council meeting as well.
They are currently considering all options. The City has an updated website, EdmondsWA.gov. Kelsey
Foster is the new communications officer which is a half-time position. There will be a neighborhood
Zoom meeting for the north Edmonds neighborhoods with the Mayor coming up, and Vivian Olson will
hold a neighborhood meeting on April 21s' at the 85 Degree Cafe in the Ballinger neighborhood.
Beginning May1 sc the owners of the Bank of America will begin pay -for -parking in their parking lots. The
City discussed wanting to continue leasing the 41' avenue lot from them but costs have increased
dramatically.
Communication and Outreach: Matt reported that there was no committee meeting held this week but
they are finalizing their presentation for the Ed! Annual Meeting to be held on April 281n
Marketing: Jen reported there are new umbrellas — Loving Summer — listing all of Ed!'s events. Summer
Stroll, a scavenger hunt and a drink bingo game are all in the works. Kali made a motion that $4,500 be
approved for the summer campaign for logo design, table tents, window clings and on-line and print
advertising. These are funds which were budgeted for these events. Jen seconded the motion and all
approved, none opposed.
Appearance and Environment: The Ed! parking signs which are currently in The Bank of America lots
need to be removed and prepared for reuse in the future at a cost of $300. Kali moved that these funds
be approved and Matt seconded. All approved, none opposed.
Meeting adjourned at 9:01 a.m.