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2022-03-16 Economic Development Commission Packetf n C. 1 g9v AGENDA Edmonds Economic Development Commission Wednesday, March 16, 2022 6 — 8 PM Zoom Info below 6:00 P.M. — Call to Order and Land Acknowledgement: "We acknowledge the original inhabitants of this place, the Sdohobsh (Snohomish) people and their successors the Tulalip Tribes, who since time immemorial have hunted, fished, gathered, and taken care of these lands. We respect their sovereignty, their right to self-determination, and we honor their sacred spiritual connection with the land and water." - City Council Land Acknowledgment Call to Order 1. Roll Call and Recognition of Approved Absences (5 min) 2. Approval of Agenda (2 min) 3. Approval of February 16, 2022 Meeting Summary (2 min) 4. Audience Comments (3 minutes per person) 5. Discussion: Review/Edit Ideas List (45 min) a. Prepare the list for possible read-out/report to City Council b. Refine vision for each idea in terms of benefit to city c. Discuss readiness to share with City Council d. Identify any issues that should be removed/added 6. City Update (5 min) 7. Liaison Updates (5 min each) a. City Council b. Port of Edmonds c. Chamber of Commerce d. Planning Board 8. Roundtable Discussion (10 min) 9. Adj ourn Next regular meeting: April 20, 2022 6PM Zoom Information: https:Hzoom.us/i/98696685791?pwd=RytOZiVuK3ZCNON4QlRrM HZgSWPvQT09 Meeting ID: 986 9668 5791 Passcode: 901513 CITY OF EDMONDS ECONOMIC DEVELOPMENT COMMISSION MEETING February 16, 2022 COMMISSIONERS PRESENT: Nicole Hughes, Chair Darrol Haug Kevin Harris, Vice Chair Carrie Hulbert Keith Hamilton Jay Hoag Kevin Smith Charlie Lieu Evan Sittauer, Student -Rep COMMISSIONERS ABSENT: Scott Merrick - excused LIAISONS PRESENT: Roger Pence, Planning Board, ex-officio Greg Urban, Edmonds Chamber, ex-officio Susan Paine, Councilmember, ex-officio LIAISONS ABSENT: Angela Harris, Port Commissioner, ex-officio GUESTS: None. STAFF PRESENT: Doug Merriman, Interim Director CS/ED Megan Luttrell, Program Coordinator CS/ED Economic Development Commission meeting conducted via ZOOM and called to order by Nicole Hughes at 6:03 p.m. Call to Order and Land Acknowledgement 1. Roll Call and Recognition of Approved Absences: 2. Approval of Agenda: Charlie moved to approve the agenda; Kevin Smith seconded; motion passed. 3. Approval of January 19, 2022, Meeting Summary: Darrol Haug moved to approve the meeting summary; Jay seconded; motion passed. 4. Audience Comments: None. 5. Breakout debrief from 1/19: Nicole explained that time ran out at the January meeting and didn't allow for a debrief of the discussion topics at the last meeting, she would like to go over what the groups discussed tonight. a. Food Truck/Vendor Spaces Group: Kevin Harris shared that the group (Keith, Angela, Greg, Roger, Evan and Kevin H.) had a good brainstorm session. They focused on the vision and how to enhance the food truck presence in Edmonds. It was nice to have Evan's youth perspective in the group. Evan added that food trucks are more affordable for young people. Greg suggested checking with Megan for a list of vacant lots. Olympia has a food truck model to research as does Portland. How can we boost livability in certain areas in Edmonds? As a follow up, reach out to Scotty's, Shubert and other festival vendors to gain their perspective. Carrie suggested making food truck events. Kevin Smith suggested a food truck near the hospital as it could provide a stable customer basis as well as having a Hwy 99 presence. Darrol suggests a presence at parks. Carrie pointed out that near the hospital could also lend to the high school demographic. Greg DRAFT Meeting Summary Economic Development Commission February 16, 2022 Page 1 shared that Shubert's issues were profitability. A steady customer base is key for the success of food trucks. b. Hwy 99 - City Facilities and Activities along Renewal Zone: Nicole, Darrol & Susan discussed opportunities on Hwy 99. Susan shared that over the next 5-10 years our Hwy 99 presence could shift and the need for car lots may not be necessary. Darrol and Susan discussed the future of car purchasing and how the needs may shift in the future. Darrol shared that he sees the goal for Hwy 99 to make it vibrant and attract non-residents to Hwy 99 zone. Susan suggests envisioning people's needs and what they might want if they're getting off public transit in this area. Nicole shared that the discussion led to a live -work -play neighborhood discussion. Ideas consisted of enhancing nightlife, shopping, and living in this neighborhood. Keith explained that the time frame for car dealerships shifting away from needing lots is more like 20-30 years. Darrol highlights that the Hwy 99 neighborhood needs to be engaged and seek input from the current neighborhood. c. Walkable City Concepts: Carrie shared that they first focused on what people liked about Walkable Main; they felt it was the sense of community. They like the idea of incorporating different cultures in Edmonds. Doug shared the socialization aspect of the events was a strong pull for engagement. Carrie felt it aligns with the food truck idea and with the Hwy 99 enhancement efforts. Susan wants to make sure that we have access to arts through the community events. Darrol included that the Mayor highlighted walkability in his State of the City address. Roger shared that it's helpful when these events come into fruition organically. The City should provide framework for events. 6. Discussion: Economic Development Idea Heatmap w/ Breakout Discussions a. Parking Solutions: (Keith, Kevin Smith, Evan, Darrol) As more people come to enjoy our Downtown areas: Central Business/Shops/Resturants District, Arts Corridor, Performing Arts Center, and City Hall we will continue to put pressure on our existing parking stall inventory. Competition for parking included, Employees, Residents in DT area, and customers and visitors in general. Goals/Objectives: Highlights / Notes: • What to do next: o Tasked to find some more public input o Gather more information from employers and employees o They bring in customers, they have people who have to park for work everyday o They are a good source of information for what parking needs from a business perspective of employees and customers • Darrol's thoughts on what should happen: o We are trying to bring people here to visit the downtown, the arts corridor, the shops, the activities, etc. o People are building bigger facilities to draw in more people, compared to what used to be in downtown Edmonds o We are going to end up with a demand problem where demand exceeds supply o It's not practical for people to walk from their home or take a bus because there aren't any o If you want people to come downtown, they have to park somewhere o Overtime we are going to just have more pressure on where to park DRAFT Meeting Summary Economic Development Commission February 16, 2022 Page 2 Key Steps for continuing to assess parking challenges: • Will the business community be able to improve business with or without a parking solution? • Understanding the raw data of employees where they take an alternative mode of transportation will help us get an idea • There are 1000 stalls downtown • Need to figure out how many are occupied by employee parking to see how many are left for citizens • People may avoid Edmonds if they have no place to park • WE NEED DATA TO HELP PROVE THE THEORY. o With the data we will get a sense of the business community's willingness to pay for parking and to help solve the problem o If the employers make their employees park in a new garage, this will help free up spaces in Edmonds o It would get them off the streets and open them to more people • Try and keep parking on the agenda so it stays in the back of the heads of everyone • We are not looking for proof to build a place • The business community wants workers and consumers, is parking a problem for them • Current plan is to try and survey the business community and get input. Basic information. City was already going to do this as a parking study but they canceled it due to COVID. • The City could help us put this into motion, Council will most likely support a survey for the business community because it is cheap and easy to do. Describe the Idea — what would it look like if realized? 5/10/20 years A parking garage with solar panels, a walkway to the downtown area so they can interact easily with the shops and restaurants, if you open up more places for parking you allow for easier pedestrian traffic b. HealthTech Corridor Development: (Charlie, Greg, Doug, Nicole) - Sometimes have an incubator attached - Typically an obvious area - Options: o Healthcare o HealthTech o Patient Care o BioTech o BioPharma - Often located near university or hospital - Need transit stops nearby 1. Describe the Idea — what would it look like if realized? 5/10/20 years Office complex location housing multiple corporate operations under the category/segment of HealthTech. Key: one anchoring company with others. Edmonds College (Shoreline CC, Everett CC, CWU Lynnwood) has curriculum associated with healthtech. Swedish system has expanded partnership capabilities around tech development and/or clinical research. 2. Discuss Goals/Objectives of the Idea — list top two or three objectives of the Idea. Why would this benefit Edmonds and our citizens? Elevated profile for region, draw for high paying jobs, long term growth trajectory of industry and region. DRAFT Meeting Summary Economic Development Commission February 16, 2022 Page 3 3. List the steps, actions or tasks that might need to be accomplished Explore partnership capabilities —Swedish, Virginia Mason, UW, Verdant (most likely partner) Understand land development capabilities in near and long term Identify potential anchoring company c. Ferry Reservation System: (Susan, Carrie, Kevin Harris, Megan) Vision: Capture some increasingly significant portion of ferry line traffic to divert into Edmonds to extend visitor's stay and spend money on goods and services and improve visitor's 'Edmonds Experience'. 'Don't waste time in the ferry line!' Assumptions: • A ferry reservation system will free up 'bonus' time for people to spend more time and treasure in Edmonds (may not be true). • A ferry reservation system is needed to implement the following suggested ideas to maximize people's time spent in Edmonds (certainly NOT true, which suggests that the issue might be more accurately described as 'How to better economically capitalize on ferry traffic'). Goals/Objectives/Potential Barriers: a. Entice ferry travelers to spend more time in Edmonds, either on the outbound or inbound portion of their ferry trip. b. Target restaurants and other venues that attract visitors. c. Use the ferries to promote Edmonds services using 21'T century media. d. Increase the quality of the 'Edmonds Experience', to create a virtuous cycle of return visitors and 'word of mouth' referrals. e. Barriers (relayed from Patrick): WSDOT gave Patrick a negative response, noting that the ferries run too frequently on the Edmonds/Kingston run to make a reservation system worthwhile. Also, that the physical layout of the ferry lanes wouldn't permit 'reserve and park' capacity to enable a ferry reservation system. Mitigating point: Susan noted that there are upcoming WSDOT plans to reconfigure the existing ferry lanes, to make them broader by about six feet. Worth an update from WSDOT to see if they still believe in their noted barriers, or have changed their minds. Potential Work Steps: a. Meet with WSDOT to discuss (see above). Susan has contact with John Vizina, WSDOT's Governmental Affairs representative. b. Contact City/Chamber folks in Anacortes to learn from their experience with ferry reservations and impact on econ outcomes in their town. Do they have shuttle operations to take visitors who are holding in the ferry lanes to their downtown area? Or is that necessary in Anacortes? c. Create solutions for better promotion of Edmonds on board the ferries - Distribute new Edmonds Visitors Guides on board and in terminals - Hire entertainers/story-tellers to ride the ferries during the summer months to promote Edmonds history/services/etc. - Use of QR codes or other promo spots ('What's happening now in Edmonds') - Use geofencing to target ads to people on the ferry and in the line; the city currently has an agency contracted that can do this type of work, and may already be d. Create solutions for better sign age/artwork/etc. directing people to Edmonds after the inbound trip ends and people depart (to leave people with a positive impression of DRAFT Meeting Summary Economic Development Commission February 16, 2022 Page 4 Edmonds as they drive through DT or up Edmonds Way to get home). This may entice people to spend more time in Edmonds on their next ferry trip. Public artwork at street level; strategically placed at ingress/egress to Edmonds Different signage/banners. - Messaging to stop at a restaurant and pickup food (from DT, other districts, Highway 99, food trucks) to take home after their long trip. Is there a way to digitally post restaurants and their specials on board the inbound ferry? Many of these ideas tie into the prior brainstorming re: Puget Sound Express/whale watching and other waterfront activities. Doug noted that new Creative District signage on 1-5 will improve showcasing of Edmonds. Is there a way to include a URL reference on that signage that steers visitors to 'What's Happening Now in Edmonds' type of site? 7. City Update: Doug shared the satellite office is getting close to opening. The sign should be in place in approximately three weeks; furniture now is going in now; PD is about ready to move in. He submitted a grant application for 4th Ave Cultural Corridor project to ArtsWA. 8. Liaison Updates a. City Council (Susan Paine) not much to report. Council is reviewing the 2022 budget. Public Hearing for electric vehicle standards is coming up. b. Port of Edmonds (Angela Harris) via Megan: continuing to move forward with new administration building which will create open space where current building is, as well as seawall repairs and boardwalk improvements. c. Chamber of Commerce (Greg Urban) trying to get feedback from the City on the 41h of july event. Working on other scheduling other events for the year. The Chamber is partnering with L&I to provide workshops to businesses. The Salish Sea Brewing Boathouse ribbon cutting is planned for March 16th d. Planning Board (Roger Pence) Planning Board has its annual retreat on March 9th. Let Roger know of any issues they should be considering this year. 9. Roundtable Discussion: Carrie: Gave a brief update on what Ed! is currently doing. Kevin Harris: Biz Booster 2.0 has been launched. Thanked Carrie and Scott, a lot of work and effort went into it. Thanks to Greg, Patrick, Doug, and Megan as well. Also, thanks to Kelsey Foster for the assist on the Media Release. Darrol: having dinner in Edmonds to celebrate anniversary! Kevin Smith: congrats on Biz Booster. Niles Peacock Pizza best in the City! Keith: good job on the biz booster! Evan: good work and good meeting! Nicole thanked everyone! 10. Adjourn at 8:09 p.m. Next regular meeting: March 16, 2022, 6 PM location Zoom DRAFT Meeting Summary Economic Development Commission February 16, 2022 Page 5 ECONOMIC DEVELOPMENT IDEA PIPELINE AND IDEA EXPANSION The EDC first developed this idea list during a 2020 retreat. Ideas added to this list can come from individual commissioners, committees, the public or recommendations from City Council Members or the Mayor. Document update: Feb 16, 2022 The EDC first developed an idea list during the 2020 retreat. Ideas added to the list can come from individual commissioners, committees, the public or recommendations from City Council Members or the Mayor. Idea Name Idea Description Status Edit Date Neighborhood Brand Create an over -arching Edmonds brand with sub -brands Draft 11/17/21 Development for neighborhood business districts to communicate the different qualities of each giving each district a unique sense of place. Tourism Finding strategies for attracting visitors through non- Draft 11/17/21 traditional arrivals foot ferry, bus, sounder, light rail Entertainment Children's museum and recreational opportunities Draft 11/17/21 Green Green Tourism/Green Business aqLking Parking Solutions Draft 2/16/22 Neighborhood Vitality Develop vision for economic vitality across all areas/neighborhoods in Edmonds Hwy 99 Support city facilities and activities along uptown areas and Draft 1/19/22 hwy 99 renewal zone Innovative Food Food Truck and Vendor Pop Up Spaces in unused Draft 1/19/22 lots/locations Business Development Promoting small business expansion along hwy 99 and International District Walkable City Concepts Leverage best parts of walkable main street Draft 1/19/22 Ferry Traffic Reservation System Draft 2/16/22 Neighborhood —Ferry HealthTech Corridor Development Draft 2/16/22 Development Neighborhood Downtown Preservation District Development Neighborhood Consider form based development code for business Development districts — Perrinville, Firdale, HealthTech Corridor, 5- Corners Shuttle Explore mobility options between different areas of Edmonds shuttle, ebikes, trolley) Business Development Attracting corporate satellite workspaces IDEA DEVELOPMENT Neighborhood Brand Development and Marketing Goals/Objectives: This concept is to create an overarching Edmonds brand along with sub -brands for neighborhood business districts that communicate the different qualities of each, giving each district a unique sense of place. The primary focus will be on the business community, though the residents will be included as stakeholders. This will help to: 1. Attract more businesses to all areas of Edmonds Strengthen the sense of community in all the neighborhood districts Create/enhance the business communities that exist, highlighting the strengths of the different areas Steps: 1. Identify neighborhood districts to focus on 2. Identify community leaders that live or work in each neighborhood district to help drive the process (potentially council members) 3. Engage with the community to find out what they think defines their district 4. Design a solution, potentially with a brand agency or consultant Working Assumptions: Since Downtown Edmonds & Waterfront receive the majority of visitors it will be the hub, driving awareness and visits to other areas of town in various ways TBD The focus is on economic development of each neighborhood business district Tourism Visitor Attraction Through Non -Traditional Arrivals Goals/Objectives: The city can help support greater demand for whale watching at the Port by taking greater advantage of the Destination/Port of Edmonds program and additional creative city support. Bruce noted that currently 50% of whale watchers arrive via public transport. Vision of success: see #2 below. Ramp up to an additional 5,000 new visitors to Edmonds annually (by the end of 5 years). Incent/promote/entice those visitors to come downtown after their Puget Sound Express boat ride and 'experience Edmonds'. Benefit: additional services revenues Downtown plus additional Port Services/PSE revenues. 4. Physical connection between Port and Downtown: clear, fun path to walk; signage for directions to fountain (10 minute walk); Bruce noted that the Port should be willing to develop shuttle services to meet demand. Steps: 1. Evaluate scalability of Destination/Port of Edmonds program 2. Craft a 2 minute video to show on PSE boat trip when returning from trip 3. Disseminate new visitors guides (10K being printed) to PSE and port to help advertise Downtown services 4. Ask Port to step up to increased demand to provide transport services between Port and Downtown for those visitors who wish to be transported. 5. Develop incentives to entice folks Downtown — e.g., use ARPA funds to convert into Chamber bucks to pick up in person at the Chamber and use for services. (Check legality of Edmonds subsidy). 6. Federal infrastructure bill: what could Edmonds use $$ for in this regard? Direct or indirect? Make sidewalks/streets more accessible. Need to brainstorm. Note: Boutique hotel at Port would add an important dimension, increase Downtown shuttle demand and change this idea's framework/steps. Entertainment: Children's Museum and Recreation Develop a family -centric, year -around learning/play/exploration option for families of Edmonds and neighboring municipalities. Children's Museum would help Edmonds' reputation and increase options for being a "family friendly" city with family friendly entertainment options. Goals/Objectives: Edmonds would have an indoor option for families with young children to explore and play in a learning based environment (opportunities for education on cultures and diversity, science, environment, and other related activities. Indirect benefit to city: i. Revitalization of Highway 99 (making it more attractive to development and visitors) ii. Could it draw restaurants or other businesses to the area if family entertainment options are in the area? iii. Could location also target public park (e.g., zoning next to park location) Steps: 1. Study optimal operating structure (for profit or non-profit) 2. Capital requirement and revenue model. Does it pencil out in a city of our size? ii. Contact Edmonds investors to help understand feasibility and desire to contribute 3. Arts collaboration: Could Children's Museum partner with arts community? Example — Arts "pass" at other museums or art options includes an annual pass to the children's museum 4. Identify location: Highway 99 or Firdale if redeveloped/Does Edmonds make sense or would Lynnwood/North Shoreline/MTL be more suitable? a. Identify City involvement? Zoning b. Create public awareness, interest, and community engagement iii. EDC create model (business/non-profit plan) Q: Is there enough young families to support children's museum in city of our size c. City campaign to get private interest (e.g., advertising non-profit board) - City could waive or reduce development fees (if non-profit) Contacting Seattle/Everett and other successful museums — would they be willing to either educate EDC on business model or partner (e.g., satellite). a. Pop-up locations at Waterfront Center b. Connected/partnering with other ventures (example — Seattle Ferris wheel being near aquarium, etc.) Brainstorming ideas for Children's Museum or related indoor entertainment option (bowling, swimming, "Fantasia 2.0"). a. More reliable and year -around swimming options b. Outdoor music gazebo (an example is Shoreline near City Hall). City Park? Yost Park? Weekend children's art events (Waterfront center) c. Creative district endeavors and collaboration with the creative district. d. Larger vision around general children's experience in Edmonds. e. Multiple options in varying districts (allowing different entertainment options in different districts) f. Marsh restoration (education on environnment, salmon, children -focused educational experience, etc.) g. Seasonality —creating year -around options 7. Could the library be moved, and the current library building be repurposed for a children's museum? Parking Solutions As more people come to enjoy our Downtown areas: Central Business/Shops/Resturants District, Arts Corridor, Performing Arts Center, and City Hall we will continue to put pressure on our existing parking stall inventory. Competition for parking included, Employees, Residents in DT area, and customers and visitors in general. Goals/Objectives: Improve parking inventory and create alleviate the growing scarcity of parking availability in the downtown core and improve pedestrian experience. Explore: Parking garage options with walkable and convenient access to downtown. Steps: More public input and data gathering to quantify the issue Explore opinions of employers and employees Recognize that no solution will just continue to put pressure on parking availability Understand inventory — how many are occupied by employees and how many by visitors Look for ways to keep parking on the city agenda Hwy 99: City facilities and activities along renewal zone A vibrant live -work -play neighborhood. New look at the 99 corridor amenities and offering city services that matter to residents living in the area Goals/Objectives: Creating a hub of access to city services and city facilities will support and expand business growth/new businesses in the area. It will create city presence/access to services in the area and make services more accessible to a broader population of residents. It will create a neighborhood vibe that attracts visitors (shopping, living, recreation). Steps: 1. Roundtable/open house events of residents living in area, potential visitors to area a. Need multiple locations, times, polling, mechanisms for feedback b. Use 5 corners study as a model and pull ideas 2. Strengthen support to business community 3. Engage experts who live in the area 4. Evaluate city services which could be provided and fund (building and people) — exploring non-traditional office hours Walkable City Concepts Using public space to create a sense of community and social connection. Creating events to bringing people out of the local neighborhoods into a central location to connect with others. Goals: 1. Creating a "cultural corridor" for incorporated multi -cultural aspects to the event. While many activities are "in the bowl", bringing in vendors from the larger area of Edmonds widens the activities to include vendors from outside the downtown core. 2. Using open spaces for events and festivals. 3. Creating walkable spaces for the public to especially along the Highway 99 corridor. 4. Multicultural events to celebrate Edmonds' diversity. 5. Structure the events to enhance socialization in all areas of the city. Ferry Reservations Vision: Capture some increasingly significant portion of ferry line traffic to divert into Edmonds to extend visitor's stay and spend money on goods and services, and improve visitor's 'Edmonds Experience'. 'Don't waste time in the ferry line!' Assumptions: A ferry reservation system could free up 'bonus' time for people to spend more time and treasure in Edmonds. Goals/Objectives/Potential Barriers: Steps - Entice ferry travelers to spend more time in Edmonds, either on the outbound or inbound portion of their ferry trip. - Target restaurants and other venues that attract visitors. - Use the ferries to promote Edmonds services using 21'T century media. - Increase the quality of the 'Edmonds Experience', to create a virtuous cycle of return visitors and 'word of mouth' referrals. - Barrier: WSDOT gave the city a negative response, noting that the ferries run too frequently on the Edmonds/Kingston run to make a reservation system worthwhile. Also, that the physical layout of the ferry lanes wouldn't permit 'reserve and park' capacity to enable a ferry reservation system. - Mitigating point: Understanding that there are upcoming WSDOT plans to reconfigure the existing ferry lanes, to make them broader by about six feet. Worth an update from WSDOT to see if they still believe in their noted barriers, or have changed their minds. - Meet with WSDOT to discuss - Contact City/Chamber folks in Anacortes to learn from their experience with ferry reservations and impact on econ outcomes in their town. Do they have shuttle operations to take visitors who are holding in the ferry lanes to their downtown area? Or is that necessary in Anacortes? Create solutions for better promotion of Edmonds on board the ferries Distribute new Edmonds Visitors Guides on board and in terminals Hire entertainers/story-tellers to ride the ferries during the summer months to promote Edmonds history/services/etc. - Use of QR codes or other promo spots ('What's happening now in Edmonds') - Use geofencing to target ads to people on the ferry and in the line; the city currently has an agency contracted that can do this type of work, and may already be Create solutions for better signage/artwork/etc. directing people to Edmonds after the inbound trip ends and people depart (to leave people with a positive impression of Edmonds as they drive through DT or up Edmonds Way to get home). This may entice people to spend more time in Edmonds on their next ferry trip. - Public artwork at street level; strategically placed at ingress/egress to Edmonds Different signage/banners. Messaging to stop at a restaurant and pickup food (from DT, other districts, Highway 99, food trucks) to take home after their long trip. Is there a way to digitally post restaurants and their specials on board the inbound ferry? - Many of these ideas tie into the prior brainstorming re: Puget Sound Express/whale watching and other waterfront activities. There may be new signage on 1-5 will improve showcasing of Edmonds. Is there a way to include a URL reference on that signage that steers visitors to 'What's Happening Now in Edmonds' type of site? Food Truck and Vendor Pop Up Spaces Create a vibrant food -truck culture and reputation in Edmonds that: 1. Appropriately supplants unused space (on a temporary or longer -term basis, depending on many factors) 2. Complements events and/or resident or visitor experience 3. Helps contribute to 'livability' in areas of Edmonds outside of the downtown core 4. Complements the waterfront 5. Doesn't 'compete' with existing restaurants 6. Provides affordable dining options Goals/Objectives: 1. Create pockets of econ dvpt in areas that are lacking • E.g., Firdale has one restaurant • Activity via mini -events (small arts & crafts fairs) or food trucks/ice cream truck • Create reliable, sustainable outside food options: Marina Beach, dog park, car wash, other potential sites • Hospital district options, since one of Edmonds' largest employers only offers hospital cafeteria as a convenient option 2. Give smaller biz/entrepreneurs a chance to participate 3. Complement/help promote local events/activities • E.g., soccer tournaments, around high schools • Provide outside dining options for larger Edmonds events 4. Make non-DT neighborhoods more desirable/more unique • Contribute to walkability/promote community health 5. Give teens/youth something more affordable to spend time/hang out 6. Portland model • Bathrooms available, common seating/picnic tables, parking lot of tavern (serves beer out the window to vendors/customers) • Good interim use of property/commercial zone to attract biz to city 7. Olympia model • Used vacant lot (decommissioned gas station) downtown, four 'regular' food trucks in place, very successful, no restaurants nearby. 8. Partnership opportunities with taverns, other complementary businesses supporting each other Steps: 1. Evaluate: Current food truck inventory and city ordinance restrictions 2. List of vacant lots (Used to have from way back —Greg to check and will ask Megan if she has older list) and other potential sites 3. Talk to Scotty's/Shubert Ho re: barriers/restrictions • Interview: why did Shubert get rid of his food truck? 4. Talk to non -Edmonds operators • What opportunities/barriers are perceived re: coming into Edmonds? • Speak with food trucks who come regularly to Edmonds events • What new type of creative models might make their P&L work? HealthTech Corridor Development Idea/Vision: Office complex location housing multiple corporate operations under the category/segment of HealthTech. Key: one anchoring company with others. Edmonds College (Shoreline CC, Everett CC, CWU Lynnwood) has curriculum associated with healthtech. Swedish system has expanded partnership capabilities around tech development and/or clinical research. Goals and Objectives Steps: Elevated profile for region, draw for high paying jobs, long term growth trajectory of industry and region. 1. Explore partnership capabilities —Swedish, Virginia Mason, UW, Verdant (most likely partner) 2. Understand land development capabilities in near and long term 3. Identify potential anchoring company