2015-05-28 Edmonds Downtown Alliance (BID) MinutesMinutes from Ed! Alliance board meeting on 5.28.15 at 8AM at the ECA Room 225
Attendance: Robert Boehlke, Jacob Comstock, Jordana Turner, Cadence Clyborne, Clayton Moss, John
Rankin, Km Wahl, Kimberly Koenig, Pam Stuller, Juliana VanBuskirk, David Arista, Arista Wine, Cindi Cruz
— City of Edmonds, Nicole Herrin, Mary Beth Johnson
Meeting called to order by President Cadence Clyborne at 8:01AM
Opening Remarks by Cadence — Introduction of new board members, thank you to past board members.
Approval of Ed! Board Meeting Minutes; Minutes from 5/14/15 ECA— Pam Stuller moves to approve,
Robert to 2nd, all approved. *Approving board members included only those in office 5/15.
Minutes from Annual Meeting 4/31— Pam Stuller moved to approve, Kim Wahl to 2nd
6 approved, 4 abstentions; new board members who were not in office at time of meeting - Jacob
Comstock, Kimberly Koenig, John Rankin, Clayton Moss
Minutes from Training meeting — Pam moved to approve, Jacob seconded, 7 approved, 3 abstained.
Presidents Report by Cadence Clyborne: A lot of work accomplished already this year, majority of
budgets already expended, committees taking lead on their executions. Professional business
resources and grant program have remaining budgets, should be the focus. Holiday marketing and
event execution to also be planned.
Summer — One meeting a month in summer. Recommended dates; June 11, July 9, Aug 13 board agreed
that the dates work. Recommend two meetings in September for work plan and Holiday plans.
Grant Update from Pam Stuller: The museum withdrew their initial grant submission and expects to
submit a new application by the June 15th deadline. Committee and in turn the board to review the
decision making matrix (see grant weighting matrix chart.) Revision to come in June.
Marketing Update: Digital information to be provided at next June Meeting. Edmondsdowntown.org
continues to grow its online page views and interaction.
Bike Racks and Signs: Jordana — Bike racks are up. One on Main Street delayed by city, but should go up
soon. Wedgewood wants flyers re: the new racks. Recommendation to communicate to bike advocacy.
Recommendation to research social media sites to share the information from.
Large information signs - Financial commitment from Port and Jacobsons, waiting to hear from
Anthony's and Arnies. Concerned on installation timing availability. Want to get it in before summer. Ed
discs to be added to smaller existing signs. The two signs on 104 and Dayton, Clayton recommends also
including PCC. Working on getting additional. John asks for a rendering of what they will look like.
Robert, are the discs for the signs bigger than small medallion? Can the website be added? Additional
update 6/11.
Committees — New members to join committees as outlined below:
Non Profit Org: Natalie -Pascal Boisseau, Cadence, John
Assessment and Evaluation: Will move into a work plan item for the following year.
Member Engagement + Outreach: Cadence, Jacob, Jordana
Friends of Ed!: Pam, John, Clayton
Marketing: Robert, Pam, Kimberly, Laura, Cadence, Jacob
Professional Business Resources: Juliana, Kim, Clayton, Kimberly
Clayton introduced a discussion about a digital map opportunity at the Museum. Museum is looking to
submit a grant to Ed! to help fund, and will allow Ed! some branding opportunity.) Digital map
opportunity —with search element?
Parking, Appearance + Environment: Jordana, Kim, Robert, Juliana (Jordana: Parking will be added to the
appearance and environment.)
Small Grants Programs: Natalie -Pascale Boisseau, Pam
2016 Work Plan and Budget: Cadence
Committee Updates:
Juliana — Crosswalk flag update: Board discussed City concerns about who maintenance as well as the
budget needed to execute them. Recommended locations; 4th and Daley, 3rd and Bell, Cheesemonger
crosswalk. Revisit the green flag and Ed logo on the flag. Discussion to be continued re: location vetting
and an aesthetically pleasing holder.
Pam — Umbrella update: Umbrellas to go up in fall with rainy weather, using a new 'hook' holder to
alleviate the trash issue. Retailers in favor a rack/holder. Request to put something on the website, post
on FB to return any remaining umbrellas to Housewares. Nicole to update.
City Update: If planning to use money from one allocation to another, does Ed! need to get city
approval to move funds? Is there a threshold amount that can be used without city approval? To
confirm with Scott — asking him to come to future meeting.
Jordana: Parking meeting to be had to discuss diagonal parking on 4th and increase parking on less busy
streets, recommendation to look at Walnut. Look at including police department and parking
enforcement.
New Business: Two new businesses downtown - ImagiBrand and Thrive.
Pam invited to the Kiwanis club in June to speak about Ed! June 9th — 12N Pancake Haus
Website and events: GEEK Movie Night 3rd Thursday of every month at Edmonds Theatre. Free movie
for Kids Tuesdays. Details to come. For stand alone events, put up 2 weeks before hand. Question if can
add a calendar to the website. Suggest adding a link to City Arts and Culture calendar. Can create a
widget on our site directing to events. Recommendation that the events highlighted on the site be Ed!
Member oriented.
City Update: Cindi Cruz- City does not expect as many tour groups this year, only one other one
currently scheduled. Continuing to work on the 125th anniversary, Ed! is cross posting the information.
Question re: sidewalk sale. One day sale August 11th. Taste of Edmonds 13, 14, and 15.
Public Comments: Mary Beth Johnson inquiring to the status of kiosk. Pam response that the kiosk
project is currently on hold, but will be revisited with the committee.
David Arista — Summer offers opportunity to continue to grow the brand. How can we do it via Summer
market, Taste of Edmonds, Car Show, 4`" of July Parade.
Senior Center asked if someone from Ed! To come speak to their group. Cadence or Pam to follow up.
David Arista - Thank you for all past board members for serving and continuing to build the BID. A very
big thank you to Pam Stuller for her tireless energy and leadership.
Meeting Adjourned: 9:30AM